Nike, H&M face China fury over Xinjiang cotton 'concerns'

Fashion giant H&M is facing a boycott in China over its refusal to use Xinjiang cotton amid allegations of forced labour of the Uighur minority. "Spreading rumours to boycott Xinjiang cotton, while also wanting to make money in China? Wishful thinking!" it said on microblogging platform Weibo on Wednesday morning, as it shared screenshots of the retailer's statement from last year. A Weibo post by Chinese state media CGTN shared a video showing the "Reality" of cotton-picking in Xinjiang, which involved automation and quotes from a Uighur farmer saying that people "Fought" to work there for high earnings. "Maybe H&M is making up these stories about China because they can't afford to use Xinjiang cotton, which is the best quality in the world. No wonder their products these days are so terrible," one person commented. The outrage does seem to be spreading beyond H&M, with the related hashtag "I support Xinjiang cotton" viewed more than 1.1bn times.

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